Whether you call them customers, clients, patrons or something else altogether, nothing is more important to your business than the folks who buy your products and services.… Read this Article »
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Online Marketing
In order to reach customers today, businesses canât ignore the importance of online marketing. And the rules arenât the same as marketing through traditional media. Here are some posts to get you started in the world of online marketing.
All Online Marketing Tagged Articles
10 Ways to Promote Your Small Business Website
Your website is the most important element of yoursmall business marketing mix. It's more important than a brochure or a business card. Let's face it—few people are using the yellow pages to find vendors these days, so your no. 1… Read this Article »
Lead Generation: The Battle for New Clients
As a business owner you know that growing your customer base is essential to increasing your profitability. And in a competitive market, the businesses that manage their lead generation most effectively are the ones who come out on top.… Read this Article »
Holiday Marketing: It’s Not Too Late!
If you haven’t planned your holiday marketing yet, fear not. You still have time to plan and send out holiday email and direct mail campaigns. In case you weren’t planning on doing any special marketing this season, you may want… Read this Article »
How to Get Even More Traffic to Your Website
If you’re like most small businesses, you’ve worked hard to increase the number of people who visit your website. This number (also know as “site traffic”) is vital to online success.… Read this Article »
How to Increase Conversions on Your Website
Let’s say you’ve invested in cross-channel promotions including direct mail, email marketing, search engine marketing, social media, press releases, and the like. You’ve done it all. And now your website is finally starting to draw real traffic.
Except you aren’t… Read this Article »
3 Ways to Get Started Marketing Your Business Online
You don't need to build an entire website to start marketing your business online. Here arethree approaches to get started, or expand your current efforts, even if you don’t have many technical skills.… Read this Article »