This Saturday is Small Business Saturday 2012, sandwiched right in between Black Friday and Cyber Monday. It is one of the busiest shopping weekends of the entire year, and is the first of many crazy shopping weekends before the holiday season.
In fact, last year over one hundred million people supported small businesses in their communities on Small Business Saturday.*
Are you ready to start getting their attention?
This weekend, and throughout the holiday season, shoppers will be out looking for great holiday deals. While they’re out, they’ll also be using their smartphones to search for store information, directions and coupons from their mobile browsers. If you haven’t created a mobile website yet, you may not be found.
But don’t panic! Building a mobile website is a lot easier than you think.
First, check out this video, Get Found by Holiday Shoppers: Build a Quick and Easy Mobile Website. It provides step-by-step instructions on how to quickly build your mobile site. It also has great ideas on how to use your mobile website to get more customers.
Our Pitney Bowes’ Small Business Saturday 2012 site also has great ideas to get you ready for the busy shopping season.
*Based on 2011 Small Business Saturday Consumer Survey by Echo Research, and commissioned by American Express