The recent economic recession has been as rough for small businesses as it has for big corporations. Main Street has suffered as much as Wall Street, experts say. But retailers have high hopes for 2011. In fact, the upcoming holiday season is supposed to provide a much needed 3.5 percent spike in retail sales.
As we move into 2011, growing consumer loyalty is increasingly important. Competition for customers’ dollars will intensify as shoppers show a new and growing willingness to spend. Andloyalty programs are an ideal way to get the most out of your marketing budget — depending on the circumstances, it often costs less to keep customers coming back than it does to acquire new ones.
If you need some tips on how to create consumer loyalty in the upcoming shopping season and beyond, check out the following articles:
- Seven Tips for Building Customer Loyalty
- Ten Tips to Build Customer Loyalty
- 5 Killer Tips to Win Customer Loyalty from Brand Expert, Jim Joseph
Learn about all the different ways Pitney Bowes can help youcommunicate better with your customers.