Face it: Mailing and shipping are often the weakest link in the sales process. That’s the case whether you’re generating sales online, offline, or both. When you move product, you literally have to move product. What’s a smart, efficiency-minded entrepreneur… Read this Article »
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Mobile web development is a hot topic among small business owners and marketers. We all know that a large number of people now access the Internet through mobile devices. We also know that these mobile users expect a web experience… Read this Article »
This past month we polled pbSmart Essential readers about how they were thanking customers and suppliers this holiday season. Here’s what we learned:
27% of you are sticking with traditional hand-written cards this year, while 23% prefer group emails with… Read this Article »
Do you view your balance sheet as simply a requirement from your accountant?
Is a balance sheet something where you “park” numbers or assets?
Do you wonder why small businesses even bother with balance sheets?
You are not alone.
Instead… Read this Article »
In 2013, the USPS will be implementing a postage increase that could potentially have an impact on your business. Whether you rely on it as a core part of your business (like many E-tailers) or your postage use is primarily… Read this Article »
Are you still using your online or desktop email program to send marketing emails? You shouldn’t be!
Email marketing is an excellent marketing tool for small business, allowing you to get new clients and nurture existing ones. But the reality… Read this Article »
Are you having difficulty getting your clients to pay on time? Delinquent accounts are a common issue for many small business and this post gives you 5 best practices, from making payment easy to automating your invoicing process, that will… Read this Article »