London 2012: The Mobile Olympics
This has been a fantastic summer to be a sports fan. On top of all the usual activities, from our national game to the tennis at Wimbledon, we were also treated to a little event known as the Olympic games.… Read this Article »
Best of the Blog: 5 Ways to Get Customers to Pay on Time
Are you having difficulty getting your clients to pay on time? Delinquent accounts are a common issue for many small business and this post gives you 5 best practices, from making payment easy to automating your invoicing process, that will… Read this Article »
Increasing Direct Mail Responses: Don’t Forget About The Envelope!
A few years ago, the United States Postal Service conducted a study of consumers to investigate what they do when they receive postal mail. The study, which is available to read on the Pitney Bowes website, is full of fascinating… Read this Article »
Free Guide: Increasing Your Online Effectiveness Through Web Analytics
One of the advantages of digital marketing is that it enables the easy collection and analysis of marketing program data. However, if you are like most marketers, you have probably struggled at times to put that web analytics to good… Read this Article »
Best of the Blog: 5 Steps for Engaging Shoppers with QR Codes
If you’re trying to encourage purchases or provide a better in-store experience, then you should be using QR codes. To help you, we’ve put together 5 simple steps that will let you harness the power of this popular technology. And… Read this Article »
Customer Loyalty Programs: Knowing Your Customer is Key
As we have outlined on this blog in the past, customer loyalty programs are not only within reach of small businesses, they are a natural fit. Long before the introduction of points cards or buyers clubs, proprietors at small mom-and-pop… Read this Article »
Mobile Marketing = New Business
To coincide with National Small Business Month this past May, the folks at Web.com performed a survey of small businesses and their adoption of mobile marketing.
Among the various survey results about the use of mobile marketing, including why small… Read this Article »
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Rohan Gandhi