Small Business Website Tips
Soon after I landed in my new home town of Las Vegas, I went about the most important order of business: I started networking. I attended a mixer, shook some hands, and picked up more business cards than I could… Read this Article »
Contingency Planning
A friend of mine (we’ll call him Tim) worked until recently at a startup near my old home in New Jersey. As any student of business will tell you, startup life is hit or miss. For every TweetDeck(acquired by Twitter… Read this Article »
When the Customer Experience Breaks Bad
I have an addiction (pun intended) to the AMC show Breaking Bad. It’s about a 50-year-old high school chemistry teacher who finds out that he has lung cancer. With a pregnant wife, a young son with cerebral palsy, and little… Read this Article »
On Social Media and Patience: Don’t Forget Other Marketing Channels
So you’ve read the mainstream blogs and even some of the books. You tweet, retweet, comment, like, +1, and share like a demon. You dutifully do everything that experts like me say you should.… Read this Article »
On Steve Jobs, Simplicity, and Overcommunication
With the recent announcement of Steve Jobs’stepping down as head of Apple, I thought it was time to review of one his most important lessons: less is more. And in this post, I want to discuss how that bit of… Read this Article »
Five Tips for Managing Business Conflicts
One of my favorite books is Getting to Yes. In it, the authors write about ways to reach an agreement when interests collide. The book has long been a bestseller and its principles are as valuable today as they were… Read this Article »
Bad Business: Why You Shouldn’t Keep Every Customer
Smart small businesses know the meaning of an extremely important concept: bad business. In this post, I want to remind you that you shouldn’t take all comers. Nor should you treat all of your current customers equally.… Read this Article »
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Phil Simon