Communications Advice For Small Business From Pitney Bowes

Our latest installment of videos from our Small Business Makeover Contest features Absolutely Fabulous, a gifts and decor shop based in Huntington Beach, California. The store was started by Diane Silverstein and has become a local institution known for their unique stock, amazing window displays, and support of local art.
Along with our… Read this Article »

My Smallbizlady brand has a global reach of over 200,000 people across my blog, email list, Twitter, Facebook and LinkedIn. One of the most popular questions I am asked is, “How did you build one of the fastest growing small business brands on the Internet?” The short answer is that I worked extremely… Read this Article »

With any new or emerging communications channel, there are always questions about when it is going to “take off”, and to what extent.  For small-business owners planning their marketing programs, the result is often a wait-and-see approach.
For some, mobile marketing and commerce fall into this category. Despite the growing list of success… Read this Article »

Small businesses have a big advantage over their super-sized competitors when it comes to building customer loyalty – the ability to have more one-on-one interactions with customers.  Many small businesses try to differentiate themselves based on this personal service and how well they know their customers. However, these businesses still need to prove… Read this Article »